31 Oct 2025 · Media · Brief

Ad market growth holds up as the AI shift helps ‘traditional’ media
Next week, we will publish our subscriber-only annual advertising market forecast, analysing trends in the TV, radio, print, outdoor, cinema and digital segments out to 2030. This free brief provides a preview of some of the key results. The biggest change is the decline of Google search under pres…
Ad market growth holds up as the AI shift helps ‘traditional’ media
Next week, we will publish our subscriber-only annual advertising market forecast, analysing trends in the TV, radio, print, outdoor, cinema and digital segments out to 2030. This free brief provides a preview of some of the key results. The biggest change is the decline of Google search under pres…















