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Broadband satisfaction remains high at 82% despite a significant shift toward remote work and digital service reliance.
Nitish Kumar, PhD · Venture InsightsPeriod: July 20208 min read
Last updated
Respondents satisfied with their broadband service (April 2020)
Share of respondents working from home during lockdown
This report analyzes the results of a consumer survey conducted in April 2020 to understand changes in New Zealand broadband usage behavior due to COVID-19. The study, based on 1,011 respondents, tracks the shift in digital activities including remote work, telehealth, and online education. Key findings highlight that while broadband satisfaction is high at 82%, the perceived importance of high-speed access has increased significantly, with 73% of users now rating it as 'Very Important'.
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