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The closure of Newshub highlights the vulnerability of smaller FTA markets to global digital advertising shifts.
David Kennedy · Venture InsightsPeriod: March 20244 min read
Last updated
Total jobs lost in Newshub closure (June 2024)
Decline in NZ TV advertising market since mid-2022
This report analyses the closure of Warner Bros. Discovery’s Newshub newsroom in New Zealand, a move resulting in the loss of over 250 jobs. The decision follows a significant decline in the local TV advertising market, which has dropped NZ$100 million since mid-2022. The brief examines the structural shifts in global online media that are eroding free-to-air TV viewing and the resulting implications for news diversity and government policy in both New Zealand and Australia.
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