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The A$39bn retail electricity industry faces massive disruption from batteries, EVs, and the rise of the prosumer.
Vinay Chhoda · Venture InsightsPeriod: August 20178 min read
Last updated
Decline in lithium-ion battery pack prices (2010-2015)
Size of the Australian retail electricity industry (2017)
This report identifies five key disruptive trends upending the traditional A$39bn Australian retail electricity industry. Rapid technological advances in battery storage, which saw a 65% price decline between 2010 and 2015, are enabling the rise of 'prosumers' and distributed networks. As solar and wind become cheaper than fossil fuels, the industry is evolving from a simple power supply model into a complex platform for multiple players in a digital, distributed, and personalised ecosystem.
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