Venture Insights: REPORT: Five-Year Media Industry Outlook 2024

REPORT: Five-Year Media Industry Outlook 2024

Abstract: Around the beginning of the financial year, Venture Insights reviews the technology and market trends shaping the media industry in Australia and New Zealand over the next five years. The scenarios developed for the media sector in our forecasts reflect our view on long-term trends in market structure, competition, and regulation that will drive audience growth across advertising, video, audio, and print industries, as well as advertising and subscription prices. This report represents our view of the most plausible scenarios to emerge, informing our forecasting work.